Tone mix
Week by week 52 weeks
Share of Krispy Kreme, Inc. Common Stock's 606 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Aug 31, 2026 · tone -90Krispy Kreme, Inc. (NASDAQ:DNUT) Given Consensus Recommendation of "Reduce" by Brokerages-106
- Week of Nov 17, 2025 · tone -83 Risks That Could Derail Krispy Kreme's Turnaround-51
- Week of Jan 5, 2026 · tone -24Krispy Kreme Reveals Winter Seasonal Collection Doughnuts-48
- Week of Jul 27, 2026 · tone +52Krispy Kreme Invites Fans on a Sweet Escape With New Destination Dessert Collection+48
- Week of Dec 1, 2025 · tone 0Krispy Kreme marks Peanuts' 75th anniversary with three limited-edition doughnuts-47
- Week of Jun 29, 2026 · tone +40Krispy Kreme entering Estonia+45
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about Krispy Kreme, Inc. Common Stock in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
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| Last 7 sessions | 18 | +9 |
| Last 30 sessions | 71 | +9 |
| Last 90 sessions | 185 | +13 |
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Every headline in the period counts equally.
Headlines on Friday, November 6, 2026
4 headlines, average tone +50: 2 positive, 2 neutral and 0 negative. Showing all 4.
- www.fool.com · 2 outletsWhy Krispy Kreme Stock Crushed It TodayPositive
- www.nrn.com · 1 outletKrispy Kreme raises guidance as turnaround plan gains steamPositive
- www.fool.com · 1 outletKrispy Kreme: 3 Key Takeaways for Long-Term InvestorsNeutral
- www.fool.com · 1 outletKrispy Kreme (DNUT) Q3 2026 Earnings Call TranscriptNeutral
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| Why Krispy Kreme Stock Crushed It Today | www.fool.com | 2 | Positive |
| Krispy Kreme raises guidance as turnaround plan gains steam | www.nrn.com | 1 | Positive |
| Krispy Kreme: 3 Key Takeaways for Long-Term Investors | www.fool.com | 1 | Neutral |
| Krispy Kreme (DNUT) Q3 2026 Earnings Call Transcript | www.fool.com | 1 | Neutral |
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Headlines on Thursday, November 5, 2026
4 headlines, average tone -25: 0 positive, 3 neutral and 1 negative. Showing all 4.
- www.restaurantnewsrelease.com · 2 outletsGlaze the Halls! Krispy Kreme Unwraps Three NEW Holiday DoughnutsNeutral
- www.law360.com · 1 outletKrispy Kreme Brass Face Another Suit Over McDonald's DealNegative
- www.restaurantmagazine.com · 1 outletKrispy Kreme Unwraps Festive Holiday Doughnuts and Sugar Cookie LattesNeutral
- www.themarketsdaily.com · 1 outletHead to Head Comparison: Krispy Kreme (DNUT) & The CompetitionNeutral
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| Glaze the Halls! Krispy Kreme Unwraps Three NEW Holiday Doughnuts | www.restaurantnewsrelease.com | 2 | Neutral |
| Krispy Kreme Brass Face Another Suit Over McDonald's Deal | www.law360.com | 1 | Negative |
| Krispy Kreme Unwraps Festive Holiday Doughnuts and Sugar Cookie Lattes | www.restaurantmagazine.com | 1 | Neutral |
| Head to Head Comparison: Krispy Kreme (DNUT) & The Competition | www.themarketsdaily.com | 1 | Neutral |
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Headlines on Wednesday, November 4, 2026
4 headlines, average tone +16: 1 positive, 3 neutral and 0 negative. Showing all 4.
- www.aol.com · 1 outletKrispy Kreme Is Teaming up With a Beloved 174-Year-Old Brand for a New DoughnutPositive
- markets.financialcontent.com · 1 outletFinancialContent - Krispy Kreme earnings: what to look for from DNUTNeutral
- mashable.com · 1 outletElection Day 2026 deals: Free food from Krispy Kreme, 7-Eleven, Potbelly, and moreNeutral
- economictimes.indiatimes.com · 1 outletNational Sandwich Day: National Sandwich Day deals 2026: Subway, Jersey Mike's, Jimmy John's, Krispy Kreme and more - where to go after voting today in the midterm electionsNeutral
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| Krispy Kreme Is Teaming up With a Beloved 174-Year-Old Brand for a New Doughnut | www.aol.com | 1 | Positive |
| FinancialContent - Krispy Kreme earnings: what to look for from DNUT | markets.financialcontent.com | 1 | Neutral |
| Election Day 2026 deals: Free food from Krispy Kreme, 7-Eleven, Potbelly, and more | mashable.com | 1 | Neutral |
| National Sandwich Day: National Sandwich Day deals 2026: Subway, Jersey Mike's, Jimmy John's, Krispy Kreme and more - where to go after voting today in the midterm elections | economictimes.indiatimes.com | 1 | Neutral |
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Headlines on Tuesday, November 3, 2026
2 headlines, average tone 0: 0 positive, 2 neutral and 0 negative. Showing all 2.
- www.wgauradio.com · 8 outletsVoters can get a free Krispy Kreme doughnut on Election DayNeutral
- www.whio.com · 1 outletVoters can get a free Krispy Kreme doughnut on Election Day - WHIO TV 7 and WHIO RadioNeutral
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| Voters can get a free Krispy Kreme doughnut on Election Day | www.wgauradio.com | 8 | Neutral |
| Voters can get a free Krispy Kreme doughnut on Election Day - WHIO TV 7 and WHIO Radio | www.whio.com | 1 | Neutral |
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Headlines on Monday, November 2, 2026
2 headlines, average tone 0: 0 positive, 2 neutral and 0 negative. Showing all 2.
- htxt.co.za · 1 outletKrispy Kreme South Africa offering freebies to students and votersNeutral
- www.sun-sentinel.com · 1 outletHalloween deals & treats from Starbucks, Chili's, Krispy Kreme & moreNeutral
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| Krispy Kreme South Africa offering freebies to students and voters | htxt.co.za | 1 | Neutral |
| Halloween deals & treats from Starbucks, Chili's, Krispy Kreme & more | www.sun-sentinel.com | 1 | Neutral |
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How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Krispy Kreme, Inc. Common Stock, not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.